You may already like Hiya’s no-added-sugar chewable approach, but OLLY costs much less. That changes the buying question: is Hiya worth paying more for, or is OLLY the more practical choice for your child?
The answer depends on sugar, format, price, serving size, testing, and one factor that matters in real life: whether your child will actually take it consistently.
Quick Verdict
Choose Hiya if: zero added sugar, a non-gummy format, and one chewable per day matter enough to justify the premium.
Choose OLLY if: lower cost and a gummy format matter more, especially if gummies are easier for your child to take.
If you want a probiotic included: compare Hiya with OLLY Kids Multi + Probiotic rather than treating every OLLY kids multivitamin as the same product.
Hiya Kids Daily Multivitamin
A zero-added-sugar, one-a-day chewable multivitamin formulated for kids ages 2 and older.
$15 first order
$30 regular price per child
- 1 chewable daily
- 0g added sugar
- 15+ listed vitamins and minerals
- 30-day supply
Shop Hiya Kids Daily Multivitamin
Price checked October 2026. Promotional pricing can change.
OLLY Kids Multi Worms
The standard OLLY kids multivitamin in a Sour Fruity Punch gummy-worm format for children ages 2 and older.
$13.99 current listed price
- Ages 2–3: 1 gummy daily
- Ages 4+: 2 gummies daily
- Vitamins A, C, D, E, Bs and Zinc
- NSF Certified
OLLY.com showed this product as “Back Soon” during the latest check. Price and availability can change.
Which OLLY Kids Vitamin Are You Comparing?
This matters because OLLY currently sells Kids Multi Worms and Kids Multi + Probiotic. The first is a standard kids multivitamin; the second adds probiotics.
For the closest everyday multivitamin comparison, this article uses Hiya Kids Daily Multivitamin vs OLLY Kids Multi Worms as the main matchup. Multi + Probiotic is covered separately because it solves a different buying need.
Does Hiya’s Zero-Added-Sugar Format Justify the Higher Price?
Hiya’s current Supplement Facts list 0g total sugar and 0g added sugar, with one chewable per serving. If you are specifically trying to avoid adding a sugary gummy to the daily routine, that is a meaningful advantage.
OLLY’s Kids Multi + Probiotic lists sugar and glucose syrup among its ingredients and also contains gelatin. That does not make OLLY automatically unsuitable. It means Hiya’s extra cost buys a specific difference: a zero-added-sugar, non-gummy format.
If avoiding gummies or added sugar is not important to you, paying more for Hiya may not solve a problem you actually have.
What If Your Child Will Not Take the Chewable?
This is where an ingredient-only comparison can fail. Parent discussions around Hiya include both children who like the chewables and children who reportedly reject the taste or texture.
A better-looking label has limited value if the vitamin becomes a daily battle. For a child who strongly prefers gummies, OLLY may be easier to keep in the routine. If your child accepts chewables, Hiya’s sugar-free format becomes a more practical advantage.
Taste is still personal, so another family’s experience cannot predict which format your child will prefer.
Which One Gives You Better Value?
OLLY has the upfront-price advantage. Kids Multi Worms was listed at $13.99 when checked, while Hiya showed a regular price of $30 for a 30-day supply, with a discounted first order displayed on its site.
But OLLY’s serving changes with age: ages 2–3 take one gummy, while ages 4+ take two. Hiya’s serving is one chewable. So the useful question is not only which bottle costs less, but what the daily routine costs for your child’s age and whether the differences are worth paying for.
If budget is the deciding factor, OLLY has the stronger case. If you are intentionally paying to avoid added sugar and gummies, Hiya’s premium has a clearer purpose.
Does Third-Party Testing Give Either Brand a Clear Advantage?
Hiya says every batch is submitted for contaminant testing, including heavy metals and microbials, and highlights Clean Label Project certification. OLLY states that Kids Multi Worms and Kids Multi + Probiotic are NSF Certified.
These are different frameworks, so they do not prove that one product is medically safer. The fair takeaway is that both brands provide third-party quality or certification information, but document it differently.
What If You Want a Probiotic Too?
OLLY Kids Multi + Probiotic combines a multivitamin with probiotics. If multivitamin plus probiotic in one routine is part of your buying decision, this is the OLLY product that deserves separate attention.
OLLY Kids Multi + Probiotic
A gummy multivitamin that combines key vitamins and minerals with probiotics for parents who want both in one daily routine.
From $13.99
35-serving size
- Ages 2–3: 1 gummy daily
- Ages 4+: 2 gummies daily
- Multivitamin + probiotics
- NSF Certified
Shop OLLY Kids Multi + Probiotic
35-serving option listed at $13.99 during the latest check. Other sizes have different prices.
If multivitamin plus probiotic in one routine is a priority, compare against this exact OLLY product. If you only want a basic daily multivitamin, the probiotic should not distract from the simpler Hiya-vs-Multi-Worms decision.
Who Should Choose Hiya?
Hiya is the more logical fit when zero added sugar and a non-gummy format are genuine priorities, your child accepts chewables, and the higher cost fits your budget.
- You want 0g added sugar.
- You prefer a chewable instead of a gummy.
- Your child already accepts chewable tablets.
- You value Hiya’s testing and clean-label positioning.
- You are comfortable paying more for those differences.
Shop Hiya Kids Daily Multivitamin
Who Should Choose OLLY?
OLLY makes more sense when price and gummy acceptance matter more than avoiding a gummy format. It is also more relevant if you specifically want Kids Multi + Probiotic.
- You want the lower-priced option.
- Your child strongly prefers gummies.
- Added sugar is not a deal-breaker for you.
- You want an NSF Certified option.
- You specifically want the Multi + Probiotic formula.
Final Verdict: Hiya or OLLY?
Hiya is easier to justify when you are intentionally paying for zero added sugar, a non-gummy chewable, and one-per-day simplicity. OLLY is easier to justify when price and gummy acceptance matter more, or when you specifically want the Multi + Probiotic formula.
There is no useful universal winner. The better purchase is the one whose trade-offs match your actual priorities. If your child accepts Hiya and sugar avoidance matters, the premium may make sense. If those advantages are not important—or the chewable is a poor fit—OLLY can be the more practical buy.
FAQ
Is Hiya better than OLLY?
Not for every family. Hiya has the clearer advantage for zero added sugar and a non-gummy format; OLLY has the price advantage and may suit a gummy-preferring child better.
Which OLLY vitamin should I compare with Hiya?
For a basic daily multivitamin comparison, Kids Multi Worms is the cleaner match. If you want probiotic support included, compare Hiya with OLLY Kids Multi + Probiotic.
Is Hiya worth paying more for?
It is easier to justify if zero added sugar, chewable format, and Hiya’s testing positioning are priorities you actively value. If price or gummy acceptance matters more, OLLY may offer better practical value.
✓
